For the People P.S.A. for USA.gov
-government spends 400K on commercial-- why? Important to get word out to the public. Media "return" in spending.
Complaints about class:
-focus on print journalism
-odd deadlines (real journalism world!)
-goes off syllabus often
Trade Secrets Reading
-main lesson of article: you cant teach someone to write, you learn by doing it.
Important in news story
-25 words or less
-as many of the 5 W's as possible PLUS official source of attribution
Keep opinion out to withhold credibility with the "other side"
Read Washington Post Everyday
-Front page of Sports
-Front page of Metra
-Front page of Style